Lady Gaga Dominates MTV Video Music Awards 2010
Lady Gaga turns Queen of the Awards today, as she received the most moonman at this year’s MTV Video Music Awards.
The “Alejandro” singer took home eight prizes from her phenomenal 13 noms, including Female Video, Pop Video, Dance Video and the all-important Video of the Year for “Bad Romance.” So with that new record, the controversial pop singer tied Norwegian rock group a-ha, the big winners of 1986, as the second most honored act on a single night. British rocker Peter Gabriel set the record of nine competitive wins in 1987 for his innovative video “Sledgehammer.”
After the host Chelsea Handler kicked off the festivities, Lady Gaga was up to receive her first award. She managed to put herself together at first, accepting the moon man for Best Female Video for “Bad Romance.” The “Fame Monster” mama said proudly on the podium, “Tonight, little monsters, we’re the cool kids at the party. Thank you to MTV for playing my video, even though they asked me to cut so much out. And I refused, because we were born this way, baby! I love you, God bless pop music and God bless MTV!”
But then, by the time she took to the podium to collect her Video of the Year award from Cher, she was downright emotional. “I was so nervous for tonight that I would let my fans down,” teary-eyed Gaga said. “I promised that if I won tonight, I’d announce the name of my new record. It’s called Born This Way,” she announced. She then serenaded the crowd with a sample: “I’m beautiful in my way because God makes no mistakes. I’m on the right track baby. I was born this way.”
The only other multiple winner was eight-time nominee Eminem, who won a pair of awards for his “Not Afraid,” in the category Male Video and Hip-Hop Video. The rapper opened the show with a medley of songs, but unfortunately had already exited the Nokia Theater before accepting his statuettes, as he’s due to perform alongside Jay-Z in NYC tomorrow night.
Teen pop idol Justin Bieber was named best new artist for his “Baby,” featuring rapper Ludacris. “This means a lot to me,” he said. “This means a lot to my family. I come from a little town in Canada, I never thought I’d be in this position.” Other winners included actor Jared Leto’s rock band 30 Seconds to Mars for best rock video (“Kings and Queens”). Muse, the Black Keys, Jay Z + Alicia Keys, and Florence + the Machine won in technical categories.
Taylor Swift, who received a single nomination, went home empty-handed. But the country-pop starlet provided one of the show’s more provocative moments, debuting a song (titled “Innocent”) that recounted her on-stage controversy with Kanye West during last year’s ceremony.
“I guess you really did it this time,” 20-year-old Swift sang. “Lost your balance on a tightrope, lost your mind trying to get it back…Everyone of us has messed up too…I hope you remember today is never too late to be brand new.” “Thirty-two and still growing up now; who you are is not what you did,” she sang softly, adding: “You’re still an innocent.” She then appeared from the audience to skip offstage.
West also made his much-hyped reappearance at the VMAs this year, although he made not one mention of Taylorgate. “I always find something wrong; You’ve been putting up with my s–t for way too long,” he sang to close out the night. “Let’s have a toast for the douchebags/ Let’s have a toast for the a-holes/ Let’s have a toast for the scumbags.”
Beside Lady Gaga and her outrages costumes, the night was also filled with performances from Usher, Eminem and Rihanna, Justin Bieber and Linkin Park, and appearances by Nicki Minaj and the cast of MTV’s own “Jersey Shore.” Host Chelsea Handler gave the show its traditional bawdiness.
Here’s the complete list of winners for this year’s MTV Video Music Awards:
• Video of the Year: “Bad Romance,” Lady Gaga
• Female Video: “Bad Romance,” Lady Gaga
• Male Video: “Not Afraid,” Eminem
• Rock Video: “Kings and Queens,” 30 Seconds to Mars
• Pop Video: “Bad Romance,” Lady Gaga
• Hip-Hop Video: “Not Afraid,” Eminem
• Collaboration: “Telephone,” Lady Gaga feat. Beyoncé
• Dance Video: “Bad Romance,” Lady Gaga
• Choreography: “Bad Romance,” Lady Gaga
• Editing: “Bad Romance,” Lady Gaga
• Direction: “Bad Romance,” Lady Gaga
• Special Effects: “Uprising,” Muse
• Art Direction: “Dog Days Are Over,” Florence + the Machine
• Cinematography: “Empire State of Mind,” Jay-Z and Alicia Keys
Congrats to all the winners!
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