Bruno is Sitting at the Top of Box Office
Bruno
Sacha Baron Cohen is back again with controversial movie, entitled Bruno, which apparently is better in the income from his previous movie Borat.
It is proven with the big opening on last Friday and then finishing with $30.4 million, according to studio estimates Sunday. Bruno took in $14.4 million on opening day, then tumbled with just $8.8 million Saturday and an estimated $7.2 million Sunday.
While Borat: Cultural Learnings of America for Make Benefit Glorious Nation of Kazakhstan, or shortened Borat, started with $9.2 million on opening day Friday then climbed to $10.1 million Saturday. With that numbers, Bruno beats Borat respectively.
Revenues for hit movies typically go up on Saturday, so it’s a bit of a warning for Bruno who weakened on Saturday. As box-office analyst for Hollywood.com, Paul Dergarabedian said, “It is unusual for a film to drop on Saturday. Normally, you expect the film at least to be even on Saturday or above compared to Friday, because Saturday is the biggest moviegoing day of the weekend. It’s going to be interesting to see how it does over the long run.”
But apparently Universal Pictures didn’t mind with the fast and fat result, as said by Universal executive Nikki Rocco, “We’re thrilled with the results.” The studio will also have to wait until next weekend for a sense of how well Bruno can maintain its number one spot. Rocco added, “I don’t know (about the result). Zany comedies tend to be like that, so I’m hoping that in the scheme of things, it just plays out the way zany comedies will play out.”
2006′s Borat had quite a long run at theaters, it took home about $128.5 million domestic total. It also scored its big opening weekend in far fewer theaters, compared to Bruno, who debuted in 2,756 cinemas, more than three times the number for Borat.
On other blockbusters; Ice Age: Dawn of the Dinosaurs is in second place, dropping only 32 percent from its opening weekend. The third installment of Ice Age movies raised its domestic total to $120.6 million. Dropping two spots from previous no. 1 spot is Paramount’s sci-fi blockbuster Transformers: Revenge of the Fallen with $24.2 million, raising its domestic haul to $339.2 million. The sequel has passed the $319 million total of 2007′s Transformers.
Estimated ticket sales for Friday through Sunday at U.S. and Canadian theaters, with final figures will be released Monday.
Here are the top ten Box Office movies:
- Bruno, $30.4 million
- Ice Age: Dawn of the Dinosaurs, $28.5 million
- Transformers: Revenge of the Fallen, $24.2 million
- Public Enemies, $14.1 million
- The Proposal, $10.5 million
- The Hangover, $9.9 million
- I Love You, Beth Cooper, $5 million
- Up, $4.7 million
- My Sister’s Keeper, $4.2 million
- The Taking of Pelham 1 2 3, $1.6 million
You go Bruno!
[ via Yahoo! News ]
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